6 Ways To Increase Your Email Marketing List

For your email list to grow, your social media strategy is crucial. With the appropriate Instagram settings, you can upload photographs and videos, schedule posts, and tag products on your e-commerce site. Custom hashtags can also help consumers find your brand quickly.

The restriction against including links in posts when using Instagram is one of its downsides. You can get over this issue by adding a link to your email signup form in your Instagram bio. Tell your followers about the link in your bio whenever you publish new content.

Similar strategies can be applied to other social media platforms like Facebook and Twitter. Most social media platforms also allow you the choice to sponsor a post, allowing you to pay to get it seen by more people.

Email marketing campaigns with videos are becoming more and more popular. They are used by 60% of businesses use video as a marketing tool, and the annual growth in video consumption is 100%. Video is quite popular. With very little investment, they raise engagement.

Additionally, viewers distribute content; 92% say they do so with videos they enjoy. You might use videos in your social media efforts to increase email signups. Rising social media star TikTok is a brand-new video platform. With fewer than three years on the market, the platform has 800 million users globally.

Another strategy for attracting new visitors to your website is to include brief videos. A smart move would be to embed the movie on your website so you can point users there and collect their contact information.

A study has shown that contests, freebies, and raffles can result in conversion rates of almost 34% and engagement rates of up to 5.8%. They are, therefore, the most effective types of participation in content marketing. Additionally, since you are only really spending money on what you are giving away and the marketing effort, your ROI will be higher.

Even using giveaways as a referral tool. As soon as they enter a giveaway or sweepstakes, about 95% of participants share it right away. Is social media being used to disseminate the word? More than 62% of users say they’ll tell a friend about the competition to earn more entries.

Add social sharing buttons and a button in your marketing emails to “Email To a Friend”. By doing this, you can increase your contact list by having access to the recipients’ friends, coworkers, and networks. Also, include a “Subscribe” CTA as a straightforward text-based link at the bottom of your emails to make it simple for the recipients of forwarded communications to join.

Another fantastic option to request a user’s email address is through contact forms. Users currently have to input their email address on the form to subscribe, but you can add a small checkbox so they don’t have to.

Most of the time, thinking outside the box is essential to developing a successful marketing strategy. For example, an email subscription solution might be outside of the digital realm. However, even when a person is not online, QR codes are a quick and easy way to get them to join your email list.

These straightforward designs resemble square barcodes. If you’ve never used one before, you can use the camera on your phone to scan them, and it will instantly open a web page. Describe the offer’s fundamentals next to the code.

Afterwards, direct people to a mobile-friendly version of your signup form when they scan the code. It’s a novel strategy for promoting your email list that can be effective in the proper kind of market.

If you want any help with your email campaigns, we would love to help you and your business! Contact us today.