Video Animation Explainers
When you are detailing your products and sales process, it can be difficult to explain the benefits of your services to your customers, or potential customers. Your website and social media are working for you 24 hours a day and should be a resource to help people understand how your products or services can benefit them. If you are using text and images only, getting the full story across can be a challenge.
So, how do you tell your story?
Simple animated videos can help to easily explain your process and the benefits that this can bring. Often, a product or service requires several steps to detail the process and benefits on offer. This can be off-putting for a customer to engage with if they are reading paragraphs of text with only an image or two.
With an animated video, your process can be detailed in a highly engaging way, simplifying the process so that your customers can understand what happens when they experience your products or services.
Product explainer example
Want an example? The first video underneath is about a product that biodegrades plastic bottles.
There are pages and pages of text that can explain the process, involving graphs, charts, images etc, all explaining how this product benefits the client, the customer and the world. But…who will read this text? When a webpage looks like Wikipedia, a site visitor has to set aside a set amount of time and be really invested in it, a site visitor who skim reads websites won’t stick around for that long, meaning that the main details of your services or product may not actually be read or understood.
The second video is detailing the benefits of aerosol extraction in a dental practise. Again, the amount of information required to write about this can be excessive, however, this video explains the benefits to both the dental practise and patient in a video that lasts 47 seconds!
An animated video is a much simpler way to explain technical processes and the features that these will bring:
Animation for you
Interested? Have questions about how a video could work for you? Don’t hesitate to get in touch with us by following the link below to speak to our team. We are web developers and marketers, not salespeople, and will happily help you out with any enquiries without trying to get you signed up straight away. all good? Take a look at our dedicated video animations page for more examples and services that we can provide. We are ready and waiting for you right now.
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