What Is SEO?
SEO (search engine optimisation) is the act of making your website easily accessible to find, read and understand by search engines such as Google. Whilst this may seem like common sense – and a lot of the techniques are – you would be surprised at how complicated and confusing some people and agencies make it out to be.
We work hard to produce measurable results that drive sales and enquiries, and not just visitor numbers. We understand that having an attractive website alone is of little use if potential customers cannot find you.
Google doesn’t understand pretty colours or pictures, what it does understand is the text that describes the products and services your business is offering.
With this in mind, we work with clients to modify the text content to read well and be easier to understand for both website visitors and search engines alike.
Getting this right will mean your website receives as many visitors possible. Without it, your site will languish way down the search results and your enquires and sales will suffer as a result.