Long Tail Keyword Research
Due to the different technologies that are now employed such as RankBrain, Latent Semantic Indexing and voice search, SEO is changing to more solution led content rather than keyword led.
Due to the different technologies that are now employed such as RankBrain, Latent Semantic Indexing and voice search, SEO is changing to more solution led content rather than keyword led.
GDPR stands for the General Data Protection Regulation and is a new EU regulation designed to increase data protection for EU citizens. Its purpose is to make companies protect the personal data of their customers with hefty fines of up to 20 million (or 4% of annual turnover, whichever is greater) for companies that don’t comply with the laws.
GDPR stands for the General Data Protection Regulation and is a new EU regulation designed to increase data protection for EU citizens. Its purpose is to make companies protect the personal data of their customers with hefty fines of up to 20 million (or 4% of annual turnover, whichever is greater) for companies that don’t comply with the laws.
When it comes to websites and effectively marketing your website, it is important to keep up with the latest trends and changes in the industry so that your website doesn’t get left behind in the search results.
Almost since its inception, Google has been the leader of search engines across most of the western world, with a market share of 85%. For mobile search, Google holds a 95% market share.
“SEO” is an ever-evolving way of trying to improve your online marketing statistics – more visitors to your website, higher conversion rate meaning ultimately more profit!
The ultimate reason for having a website is to increase brand awareness or sales & leads. It is useful to take a look at your website and analyse if your site is performing to the best of its abilities in helping visitors find what they are searching for, be it products or information.
As people, we like nice looking things, we can’t help it, it’s only human to associate attractive things with other positive attributes. Whether this is good or bad is beside the point, we are attracted to the attractive.
WordPress is a great platform to build your website with. However, since it has a relatively low knowledge barrier to create a website, a lot of beginners make the same mistakes. In order to avoid frustration in the early stages of your web design career, it’s important that you avoid these beginner mistakes.
As well as the on-page SEO factors that Google and other search engines will use as ranking factors are off-page technical SEO aspects. These include code validation (check your website) and what we are talking about today – site speed.

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